EDITORIAL FEATURE ON LITTLE WREN.
ETERNAL FLAME: MAKING SOY CANDLES WITH NEENA FLAHERTY OF SPICE AND OAK.
At 22 years old, having attempted two undergraduate degrees, Neena Flaherty found her calling and made a name for herself through the relaxing niche of scents. Her Tasmanian based business, is Spice and Oak, a purveyor of carefully made soy candles.
The Tasmanian business owner makes and sells candles online, in select Tasmanian stores, and also supplies candles for restaurants and events. The social media savvy entrepreneur inspires with her Instagram account, showcasing her flare for design and an eye for creating and recognising beauty. Check out Neena’s website and Instagram, and have a read about how this creative young woman started and maintains her growing business.
How did you create Spice and Oak?
It started when I moved back from Sydney. I just started making candles as a hobby and I really enjoyed it. I guess I just love candles, I’ve always loved home décor and niche-y little things. Everything is becoming a little bit more handmade now and I just love the process. I knew I wanted to start exercising a bit more creativity, so I knew I wanted to start creating something, I just didn’t know what.
I’m such a candle person, I have them burning everywhere, and I remember perusing a home wares shop and thinking ‘I could actually be saving money’. When my skills gradually improved, my interest started growing and I thought ‘oh I could turn this into a business’ or start selling them to friends or even selling them to people that I know. I did my research and my hobby grew into Spice and Oak.
Did you always want to be a young business owner?
It’s always kind of been in the back of my mind but I didn’t think it would be achievable. I thought I would follow a very direct path in life, I thought I would go to university, do my course, and have that straight career I guess. It wasn’t until I dropped out of my course that I realised that I’m a bit more creative than I thought I was and I could do something a little bit different. I found that I don’t want the same career throughout my life. I know that a career change is a viable thing now, before I thought – and it was probably more of a pressure on myself -that I had to have the same career and do that one thing.